A “Doing Business As” name is referred to as a “Fictitious Name” in this state.
In Arkansas you can file your DBA (aka trade name, assumed name or fictitious business name) yourself with your Secretary of State. Or, use a legal document service such as LegalZoom to handle the entire process for you.
LegalZoom charges $99.00 (plus state filing fees) for Arkansas DBA’s. Click here to learn more about pricing.